Company
Industries: Industrial Automation
Headquarters: Ras Al Khaimah
Project Duration: 8 months
Solution Landscape: SAP Cloud for Customer, SAP S/4 HANA
Website: http://www.madagypsum.com
Partner: KDAX Technologies (Previously known as Kady Innovations Solutions DMCC)
Executive Overview
Mada Gypsum co is part of Al Rajhi Holding. Mada Gypsum was established in 2005, located in Yanbu and producing gypsum plasters and plasterboard. Production capacity plaster – 150 000 to per year. Production capacity plasterboard – 10 million m2 per year
Business Transformation
- Wanted to manage contacts, sales & marketing processes, and need to improve the performance of staff
- Wanted to manage operational tasks including sales forecast
- Wanted to manage sales process like Inquiry, Quotation in efficient way.
The Resolution
- Implement CRM Sales, Marketing process
- Integration with Outlook.
- Integration with BNC.
- Integration with Excel.
- Campaign specific offers in sales-call
Key Benefits
- Implement CRM Sales, Marketing, and customer interaction center (CIC) management
- Integration with Genesis system
- Call list Management with over 2000 calls per day
- Complaints auto resolutions
- Sales Web-UI Modification for call center agents
Campaign specific offers in sales-call